Russian Pointe

Russian Pointe's mission is to provide elegant dance products and inspire dancers to lead extraordinary lives. Founded in 1998 by Aleksandra Efimova, the company grew steadily, from a small importer of Moscow-made pointe shoes for ballet dancers to a major supplier of dance shoes, apparel and accessories throughout North America and Europe.


Growing Through Arts

Growing Through Arts is a collection of arts-oriented educational books and toys for children, created in 2010 by Aleksandra Efimova and rooted in the philosophy of classical Russian education. Growing Through Arts products are infused with the philosophy that participating in the arts can have a dynamic impact on a child's education, social life and career.